Old people like the internet: "November 17, 2003 | The number of silver surfers has risen by nearly a third in the last year, with the UK having the second highest proportion in Europe, according to new figures."

silicon.com - Old people like the internet: "Tom Ewing, market analyst at Nielsen/NetRatings, said in a statement that older internet users are still not being effectively targeted by marketers and websites.
'Site owners have an opportunity to promote their products and services to this growing audience, many of whom are already organising their finances and booking holidays online. However, they do need to research their audience in order to tailor their sites, products and services more carefully,� he said. "

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