WOOT! IT'S A NEW ONLINE MARKETING CONCEPT:

Woot sells just one consumer-electronics product every day. The items go on sale at midnight Central time and when they're gone,
they're gone. But in just one month of existence, Woot has already become a check-in-daily site for more than 25,000 Web surfers, especially tech bloggers and bargain seekers. Woot's single item Sept. 3 was a hurricane package consisting of a wet vac and industrial flashlight.

"Matt Rutledge, founder of both Synapse and Woot, said the idea began over beers with Synapse employees discussing the availability of the Woot.com address. The word Woot comes from gaming slang -- the original use meant 'Wow! Loot' in Dungeons and Dragons play -- and is now a common exclamation of excitement in Net culture. "

Google search shows "Results 1 - 100 of about 252,000 for woot.

The site design is very clean and simple taking user staright to the action...

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