Friday, April 30, 2004

affiliate sites, duplicate content: "- You have a high ratio of original content to content that can be found on other sites

The reality is that in the example provided it does indeed have content found elsewhere. It also supplements and adds value to that content, yet put against that particular quote it would appear that added value isn't wanted. How does this benefit the user?
Anyhow, the moral of this story is that the owners of this particualr site simply found an alternative way back in to Y index using the same content wrapped up in various flavours and guises and IP addresses.
These people arent rocket scientists and Im sure that many other people will employ similar tactics..the end result is, that Y! just ends up full of multiple websites when if it had applied things fairly, it might not be faced with the spam assualt its likely to get. "

Google

Tuesday, April 06, 2004

"We still have only one product," Google Fellow Urs Holzle told Fast Company in April 2003. "That's search. People come to
Google to search the Web, and the main purpose of the page is to make sure that you're not distracted from that search. We don't show people things that they aren't interested in, because in the long term, that will kill your business."

In fact, Google has an ever-increasing range of product offerings. However, it has worked very hard to keep its homepage
incredibly simple. It has built a huge business by having an absolute clarity of purpose. Many other organizations homepages
are a mess of political compromises.

Remember, the real art of publishing is deciding what not to publish.

Google

More thoughts from Google thinkers....Are you publishing too much on your website?: April 05, 2004: New Thinking by Gerry McGovern: "Are you publishing too much on your website?"

"We still have only one product," Google Fellow Urs Holzle told Fast Company in April 2003. "That's search. People come to Google to search the Web, and the main purpose of the page is to make sure that you're not distracted from that search. We don't show people things that they aren't interested in, because in the long term, that will kill your business."

In fact, Google has an ever-increasing range of product offerings. However, it has worked very hard to keep its homepage incredibly simple. It has built a huge business by having an absolute clarity of purpose. Many other organizations homepages are a mess of political compromises.

Remember, the real art of publishing is deciding what not to publish.

Google

Monday, April 05, 2004

Interesting description - travelocity & totaltrip...Travelocity's European Joint Venture Acquires German Online Travel Site travelchannel.de

Travelocity®, with 41 million registered users, booked nearly $4 billion of travel in 2003. Every day Travelocity negotiates thousands of great travel deals with the world's most reputable airlines, hotels, car rental companies, cruise lines, ground transportation providers, and popular destination attractions such as theme parks, ski resorts and theaters. Additionally, Travelocity offers access to special rates for weekend getaways and dynamic packages through its Last Minute Deals and TotalTrip(SM) shopping engines, and provides customer service support over the phone 24 hours a day. Travelocity's industry-leading technology and wealth of straight-talking, honest information allows travelers to make informed decisions and have more rewarding travel experiences. Through Travelocity Business(SM), companies can better manage business travel, lowering costs and expanding options for travelers, while the Travelocity Partner Network(SM) further distributes Travelocity's products through an array of channels.

Based in Southlake, Texas, Travelocity also powers international travel Web sites in seven languages and has been recognized worldwide for its consumer advocacy and global leadership in online travel.

Ditto Otto Freizeit und Touristik GmbH (OFT)..."The holding company Otto Freizeit und Touristik GmbH (OFT) includes all tourism-related subsidiaries of the Otto Group. With its combination of retail stores, call center, direct marketing and online presence, OFT is one of the leaders in multi-channel travel distribution.

OFT forms part of the Otto Group, which is operating through some 90 trading companies in 21 countries in Europe, America and Asia. In addition, the group is involved in numerous trade-related service activities. In the financial year 2002, more than 65,000 employees achieved a turnover of 19.2 billion EUR. Today, Otto is the largest mail order group in the world. The Otto Group is the world's number two in online trade, second only to Amazon. Global corporate activities and a variety of strategic partnerships and joint ventures provide Otto with excellent opportunities to transfer know- how and to use the synergy potential available"

Google
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